[Open-graphics] OGD1 pricing

[Timothy Miller]

I really cannot go into details, but I'm trying to get some sense for
how to price OGD1 boards.

On the one hand, we don't want to price it too high, making it hard
for developers to get it (although we can sell it cheaper to 'signed
up' developers).

On the other hand, this is also a fund-raising product.  We are
selling it so that we can raise money to do things like work more
hours on OGA and produce the ASIC.

I was talking to someone who says that products like this are often
marked up quite dramatically, like, say, a factor of 6 over their
parts costs.

If OGD1 costs $X, what should we sell it for?


We need to take into consideration not just OGP developer discounts
but also bulk discounts.  And we still need to raise a load of money.