[Open-graphics] Announcement: Finally ready to announce OGD1 pre-orders

[André Pouliot]

Raphaël Jacquot wrote:
> Timothy Normand Miller wrote:
>
>> time between when we place our order for 100 boards and when we get
> (...)
>> leaves us with a $60000 bill to pay before we have any revenue, and
>
> that makes one card = 600 USD ?
>
>> - The retail price is $1500, but the first 100 pre-orders will get a
>> $100 discount.  For deeper discounts, you can put in a request with
>> the OHF.  There are two discount levels, $1000 and $700 (depending on
>> your level of involvement in the OGP), but we are placing strict
>> limits on them.  (If we can get all 100 pre-orders, the deepest
>> discount will probably go down to $600.)
>
> so that's a...
>
> 900 USD profit margin...
>
> or is there something I'm missing there ?
Or 900USD for time, shipping, handling, testing, first prototype cost 
and some basic working code... Also in that you need the factor in the 
need for some money to bootstrap the chip production who is near 1 or 2 
millions. So for a card with all the feature there is, 1500$ for 
corporate user it is rather cheap. For the developer the cost of 1000$ 
or 700$ is rather step for some but for that kind of hardware it is 
still expected to cost that much or even more.

You need to remember the goal of transversal is to make money to pay 
it's employee, OGP goal is to make a open graphics core. OHF goal is to 
enable some openness in the hardware market for computer part. That card 
is another step for everyone goal.